The parts of the city you cover
Shirley, Bitterne, Woolston, Portswood. If you only want work on one side of the Itchen, the site says so, and you get fewer calls from postcodes you don't cover.
Southampton has a lot of trades going after the same searches, and many of them rely on a directory listing or a Facebook page. I'll build you a proper site on your own domain, with quote requests coming straight to your phone and invoices you can send from the van. It's £15 a month with no setup fee, and I'm just up the road in Eastleigh.
In a city this size the general searches are crowded. The site is set up to win the more specific ones, where a small firm has a real chance.
Shirley, Bitterne, Woolston, Portswood. If you only want work on one side of the Itchen, the site says so, and you get fewer calls from postcodes you don't cover.
A page about boiler installs is easier to find than one page that says “all plumbing work”. I split out your main services so each one can turn up in its own searches.
Most people searching for a trade are on mobile data. The sites are hand-coded and light, so they load quickly in a car park or on a bus.
The site uses exactly the same name, address and phone number as your Google Business Profile. Google checks that the two agree.
Someone who's just read about your kitchen fitting shouldn't have to hunt for a way to get a price. The form is on every page and sends straight to your phone.
Your Google reviews appear on the site, so people can read them without leaving to look you up.
Behind the site is a hub for the rest of the job. It's all part of the £15 Trades plan.
Reply to a quote request from your phone with a priced quote on your own letterhead.
Each job moves from quoted to booked to done to paid, in one list you can check while you're waiting at the merchant's counter.
Each invoice has a payment link. The fee is capped at £5.50, so a £4,000 kitchen costs no more to collect than that.
Unpaid invoices get reminders sent automatically, and you can see who's paid at a glance.
It also includes everything in the Sites plan: the website, domain, hosting, SSL, backups and support. Full Trades plan →
Neither of these is in Southampton, but a Southampton firm would get the same Trades setup.
The branded vans are on the homepage, and each type of fencing and gate has its own section, so customers can see straight away whether the firm does what they need.
Visit bracknellfencingandgates.co.uk →
Gas Safe heating engineers covering several counties. Each county they work in has its own page, which is the same approach I'd take with the different parts of Southampton.
Visit ccheatingandcooling.co.uk →
Whether you work across the whole city or stick to a few districts, the site is written around the areas you want work from.
Working out into the New Forest or up towards Romsey too? That's fine. Tell me where you cover and the site will include it.
Mostly about competition, lead sites and cost.
Tell me your trade and which parts of Southampton you cover. I'll send back a free demo built around them.
Usually the quickest way to reach me. Tell me your trade and the areas you cover.